Tim Hortons and its 1,500 restaurant owners across Canada are proud to announce that the Tim Hortons Orange Sprinkle Donut 2022 fundraising campaign in support of Indigenous charities is returning on Sept. 30.
More than one million Orange Sprinkle Donuts were sold and more than $1.6 million was raised in last year’s fundraising campaign in support of residential school survivors.
This year, Tim Hortons Orange Sprinkle Donut 2022 campaign proceeds raised in Quebec will be donated to the New Pathways Foundation, while proceeds raised in the rest of Canada will go to the Orange Shirt Society and the Indian Residential School Survivors Society.
The idea for the Orange Sprinkle Donut campaign originated last year after the discovery of unmarked graves on the grounds of the former residential school in Kamloops, B.C.
A Tim Hortons restaurant co-owned by Shane Gottfriedson and Joe Quewezance is located a short distance from the site of the former residential school and became an impromptu gathering place for people who visited the site to pay their respects.
Gottfriedson, Quewezance and a number of other Indigenous Tim Hortons restaurant owners were part of a working group that guided the launch of the Orange Sprinkle Donut fundraising campaign.
What is Orange Shirt Day?
Orange Shirt Day has been observed on Sept. 30 since 2013, when Phyllis Webstad told her story of her first day of residential school. She was six years old in 1973, excited to be wearing her new clothes and going to school for the first time, only to have her shiny new orange shirt ripped away and learn that she didn’t matter. Her organization, the Orange Shirt Society, and the Every Child Matters movement she created continue to raise awareness about Canada’s history of residential schools, along with honouring the survivors and their families and the children who never returned home. Last year, the federal government also designated Sept. 30 as the National Day for Truth and Reconciliation.
The Indian Residential School Survivors Society has a more than 20-year history of providing services to residential school survivors, their families, and those dealing with intergenerational traumas.
One of the Society’s goals is to continually expand support to partner organizations and maximize access to culturally sensitive, emotional, mental, physical and spiritual care.
Founded in 2010 and the result of a regional strategy driven by First Nations chiefs to combat poverty and social exclusion, the New Pathways Foundation works for the future and well-being of First Nations youth in Quebec.