The annual Tim Hortons Smile Cookie 2022 campaign is on Sept. 19 through Sept. 25 when 100 per cent of the proceeds from sales of Smile Cookies will support 665 charities and community groups across Canada.
Joining Team Timmies this year to help encourage Canadians to support charities in their local communities are two of Canada’s most decorated Olympians and World Champions, Penny Oleksiak and Marie-Philip Poulin.
The first Smile Cookie campaign was launched in 1996, originally raising funds for Hamilton Children’s Hospital.
Since then, the annual charitable campaign has raised a total of more than $77 million for charities and organizations selected every year by Tim Hortons restaurant owners.
Recipients include local hospitals, community care organizations, food banks and schools.
To participate in this year’s Smile Cookie campaign, visit your local Tim Hortons restaurant or place an order through the Tim Hortons mobile app for delivery.
For a full list of local charities and community groups benefiting from Tim Hortons annual Smile Cookie campaign, visit http://www.timhortons.ca/smile-cookie. You can check the map to see where your Smile Cookie proceeds are being donated in 2022.
Guests can also share how they are supporting the annual campaign by using the hashtag #SmileCookie on social media.
Smile Cookie has raised over $77 million across North America since 1996 and last year alone raised a record $12 million.
Ryan DiTommaso’s Dunnville, Ont. Tim Hortons restaurant sold the most Smile Cookies in Canada last year — an amazing feat considering Dunnville has a population of only about 6,000 people. His team sold over 48,000 hand-decorated Smile Cookies, which is roughly eight cookies for every resident in Dunnville.
Frequently Asked Questions
When does this program start/end?
Smile Cookies will be available from September 19-25.
How much of the price goes to charities and community organizations?
100% of the price (before taxes) goes to help local charities and organizations in your community.
How long has this program been around?
The Smile Cookie program started in 1996 to help raise funds for the Hamilton Children’s Hospital in Ontario. Today 625+ local charities and organizations in communities across Canada benefit from Smile Cookie sales.
Can I order online?
Yes, you can! Visit https://www.timhortons.ca/smilecookie-map to find a participating location near you and place your order online. If you don’t have an account, you’ll be asked to create one when checking out. You can also place an order through any of our delivery partners and get the cookies delivered right to your door.
How can I find out which charity my restaurant is supporting?
Visit the map above– once you find your restaurant, click on the cookie marker to find out which organization they are supporting.
Can I order a large amount of Smile Cookies?
Yes, you can download the pre-order form on this website and submit it to a restaurant near you at least 24 hours prior to pick-up.
Is the Smile Cookie eligible to redeem as part of Tims Rewards?
No, the Smile Cookie program is designed to help local charities.
From September 19-25, Tims Rewards can be redeemed for a free coffee, tea or select baked goods such as a donut or a muffin. The option to redeem points for a cookie is unavailable.
How much did Smile Cookie raise last year for charities?
The Tim Hortons 2021 Smile Cookie campaign raised a record of more than $12 Million in one week for over 600 charities, hospitals and community groups across Canada.
Is there a hashtag for social media?
Use the hashtag #SmileCookie with photos of your Tim Hortons Smile Cookie 2022 or organization in action on social media.