In its continued efforts to support agriculture and farming communities, Farmland is proud to be an official partner of country superstar Luke Bryan’s Farm Tour for the third consecutive year.
The annual concert series gives back by awarding college scholarships to students from farming families who are attending the local college or university near the tour stops.
To date, more than 78 scholarships have been granted!
To help Luke celebrate year 14 year of the tour, Farmland surprised him backstage in Colfax, IA with a custom Bacon Sushi Bar, uniting two of the star’s favorite foods.
The unique spread featured recipes made with Farmland bacon and ham products, including a Bakin Roll, BLT Rice Cracker and Farmland Roll.
To bring the fun to everyone, Farmland is also activating on-site at each stop of the tour to offer concert goers delicious samples made with the brand’s products, exclusive giveaways, interactive activities, and more.
More information on the brand can be found farmlandfoods.sfdbrands.com.