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McDonald’s Canada Rolls Out The Grasslands Channel 

McDonald’s Canada is inviting everyone to sit back, relax and experience the great Canadian grasslands via a YouTube livestream on October 4, 2023, from sunrise to sunset.  

McDonald’s Canada Rolls Out The Grasslands Channel 

From the Big Mac™ to the World Famous Fries™, McDonald’s iconic menu items start with Canadian farmers and ranchers. Together with its long-term partners, McDonald’s Canada is helping preserve vital native grasslands and improve soil health by working closely with next-generation farmers and ranchers to support the development of educational pursuits in agricultural innovation.  

The Grasslands Channel will livestream from a Canadian ranch in Manitoba to give McDonald’s guests a glimpse at how today’s farmers and ranchers are producing the food loved by guests from coast to coast to coast.  

WHAT: The Grasslands Channel

  • A relaxing 10-hour YouTube Live event
  • Live chat for viewers to learn more from McDonald’s Canada and its partners at Ducks Unlimited Canada, CRSB, Cargill, and the Canadian Cattle Association

WHEN:

  • October 4, 2023 from 9:30 a.m., CT until 7:30p.m., CT

Following the livestream, audiences will be able to view a recording of the grasslands on McDonald’s Canada’s YouTube channel.

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