Lenny & Larry’s is getting salty with the launch of FITZELS — protein-packed pretzels. FITZELS is a convenient on-the-go source of plant-based protein for wherever your snacking desires take you.
Whether fans are craving a bite-size crunchy snack or a meal, each 3 oz bag boasts 18g of protein for muscles, complex carbs for energy, and massive snack-you-in-the-mouth flavor. Available online at Amazon, Walmart.com and at Lennylarry.com. They are also available at Sprouts Farmers Market in the Innovation Center.
What are FITZELS? Simple. Fitness + Pretzels = FITZELS. FITZELS are hearty, baked protein pretzels made from simple ingredients.
Offered in three bold, curated flavors:
- Pizza Palooza: Get saucy with our bold pizza flavors full of tomato, basil, and a hint of cheesy-ness.
- Boujie Mustard: Get fancy with our peppery mustard seasoning that’s deliciously savory. Pinky’s up.
- Everything Bagel: Inspired by your favorite bagel. Get everything you want — savory, salty and crunchy.
FITZELS stays true to Lenny & Larry’s brand commitment to crafting snacks that are Certified Vegan, and Non-GMO Project Verified, and contain no soy ingredients, high fructose corn syrup or artificial sweeteners.
Known for their sweet, protein-packed bars and cookies, Lenny & Larry’s never want snacking to be boring. Snackers gotta snack and sometimes they need something salty, crunchy and bold. Pretzels have graced snack bowls for years but never combined the punch of protein and flavor packed by FITZELS.