Jollibee is launching its first merch collection of 2025 on March 28 at 9 a.m. ET, exclusively through the Jolly Merch Shop. The release introduces two distinct style lines—Classic/Retro and University/Varsity—blending nostalgic references and contemporary athleisure designs for fans of all ages.
The Classic/Retro collection channels Jollibee’s early brand identity into modern wardrobe staples. The Red Boxy T-Shirt offers a relaxed fit with 100% cotton fabric and a streetwear-inspired cut. The white “I Jollibee” T-Shirt nods to Canadian pride while keeping the design minimal and wearable. A Dark Blue Crewneck Sweatshirt and Tote Bag complete the lineup with a simple palette and durable materials suitable for everyday use.
The University/Varsity line leans into sporty aesthetics with bold colour blocking and coordinated pieces. The T-Shirt and Shorts Co-Ord Set is available in red/white and black combinations, ideal for casual settings or warm weather. The Tracksuit, offered in black or blue, features a modern fit designed for comfort and versatility whether lounging at home or heading out.
All apparel is available in unisex sizes XS to 3XL, with prices starting at $29 CAD for clothing and $22 CAD for accessories. Orders from the March 28 drop will be shipped in custom packaging that includes colourful tissue paper, a mix of Jollibee stickers, and a voucher for $5 off a future purchase. This drop will only be available for a limited time, while supplies last.
Two more collections are planned for May and June. Upcoming items include a Retro Green Jollibee Baseball Cap, Classic White Boxy T-Shirts, Knitted Polos, and an Adult Jolly Bee Onesie. More details and release dates will be announced in the coming weeks through Jollibee’s official social channels.
For updates, follow @jollibeecanada on Instagram or visit the Jolly Merch Shop to preview the current collection and sign up for future launch alerts.