TWIX unveiled its innovative and first-to-market limited-edition TWIX “Doughboard,” designed in partnership with Olympian Maddie Mastro, to make the remaining ski season that much sweeter for several lucky fans.
Earlier this year to celebrate TWIX’s newest innovation, TWIX Cookie Dough, fans were invited to submit designs for the once-in-a-lifetime opportunity to co-design the TWIX Doughboard with Maddie Mastro.
The final TWIX Doughboard features two uniquely designed halves – one half was designed by Mastro and features a retro surfing theme inspired by her favorite hobby, while the other half was designed by one lucky, artistic fan and features a design pulling in colors from the new TWIX Cookie Dough packaging, combined with inspiration from the colors and gradients seen in nature.
The designs uniquely complement one another, much like the left and right TWIX.
Beginning today, fans can visit TWIX.com/cookiedough for the chance to get their hands on one of 110 limited-edition TWIX Doughboards, along with a supply of TWIX Cookie Dough bars, which inspired the release of the TWIX Doughboard.
Entries close on April 19 with the winners selected and notified shortly after.
TWIX Cookie Dough serves as not only the inspiration for the TWIX Doughboard, but it’s the latest flavor innovation from the brand.
TWIX Cookie Dough pairs the classic TWIX cookie bars with a creamy cookie dough-flavored layer, sprinkled with delicious chocolate cookie bits, all coated with milk chocolate.
It is now available nationwide in Single Size (1.36 oz per bar), Share Size (2.72 oz per bar), and a Minis Stand Up Pouch (9.7 oz per pouch).
Fans can visit TWIX.com/cookiedough to enter for a chance to win a TWIX Doughboard, as well as for more information on the giveaway and full sweepstakes rules.
To learn more about the brand and join in on the conversation, follow @TWIX on Facebook, Twitter, TikTok, and Instagram, or visit us at TWIX.com.