Tony’s Chocolonely and Ben & Jerry’s are celebrating their Chocolate Love A-Fair with two new chocolate bar flavors and one new ice cream pint.
The launch celebrates Ben & Jerry’s committing to Tony’s Open Chain initiative – announced last summer.
Tony’s two new chocolate bars are inspired by two of Ben & Jerry’s irresistible classic flavors, Chocolate Fudge Brownie and Strawberry Cheesecake.
The new Ben & Jerry’s pint is inspired by Tony’s Chocolonely’s fan favorite bar: milk chocolate caramel sea salt.
The dark milk chocolate brownie bar is the perfect combo of Tony’s Chocolonely’s dark milk chocolate and brownie pieces.
While the white chocolate strawberry cheesecake-style bar features Tony’s Chocolonely’s white cheesecake-style chocolate with sticky strawberries and crumbly cookie pieces. Yum!
The tasty new bars join Ben & Jerry’s ice cream flavor, Chocolatey Love A-Fair, the values-packed flavor features chocolatey ice cream full of salted caramel swirls, caramel chunks, and sea salt fudge chunks.
The Chocolate Love A-Fair between these two impact companies, known for their shared passion for social justice, isn’t just a sweet deal for fans – but also for cocoa farmers.
Last summer, Ben & Jerry’s joined Tony’s mission to end the 30,000 cases of modern slavery and 1.56 million cases of child labor still present in the chocolate industry in Ghana and Cote d’ Ivoire today by committing to sourcing its cocoa through Tony’s Open Chain.
Tony’s Open Chain helps companies take responsibility by ensuring a fully traceable cocoa supply chain and paying a higher price to address poverty, the root cause of social injustice for cocoa farmers.
This is the next step in Ben & Jerry’s cocoa journey.
Now, on top of paying a Fairtrade Premium and a Living Income Reference Price for their cocoa, Ben & Jerry’s will pay a fee to further support partner co-operatives.
As a Mission Ally, Ben & Jerry’s has also begun converting to fully traceable cocoa beans.
With a traceable supply chain, they’ll not only know which farmers produced the beans that go into their chocolatey ice cream, but also under which circumstances those cocoa beans were grown.
That knowledge empowers companies to take responsibility for the social and environmental conditions in which their cocoa is grown.
The limited-edition collab chocolate bar flavors are now available at Albertsons and online at Tony’s chocoshop.