“The Charming Taste of Europe” campaign continues to promote its partners, the Agricultural Cooperative of Rachi Pierias, “AGIOS LOUKAS”, the kiwis of The Union of Agricultural Cooperatives of Kavala (Kavala COOP), the wines of The Abruzzo Wine Consortium and the Late Harvest Wines of Bordeaux throughout Canada by participating in SIAL for the second year in a row.
SIAL is North America’s Biggest Food-Innovation Trade show happening at the Enercare Centre in Toronto from May 9th – May 11th, 2023.
SIAL enables companies to better understand the agri-food market and global food trends with over 1000+ Canadian and international exhibitors present as well as 20,000+ Professional visitors.
In addition to inspiring professionals and allowing for an inclusive network, SIAL also offers educational events to provide participants with a variety of business ideas and various panel discussions helping attendees dissect their businesses.
The Charming Taste of Europe is a three-year campaign promoted by the Vini d’ Abruzzo consortium and the Union of Sweet Bordeaux Wines, along with fruit producers in Greece’s Union of Agricultural Cooperatives of Kavala (Kavala COOP) and Agricultural Cooperative of Rachi Pieria (“Agios Loukas”), co-financed by the European Union.
This campaign focuses on raising awareness of these high-quality products in the American and Canadian markets.
At this year’s SIAL show, the “Charming Taste of Europe” will present all products connected to the campaign with a large focus on wines from the Abruzzo region and Bordeaux region, offering participants a selection of wines to taste.
The “Charming Taste of Europe” will welcome visitors at its booth located in Hall A – n. 1118.