Taco Bell Canada has teamed up with Juno Award-winning Canadian singer-songwriter Preston Pablo to create original music for its Messy Together campaign.
Written and recorded by Pablo, the 30-second commissioned track serves as the newest anthem for Taco Bell Canada and captures the brand’s spirit of embracing differences and breaking the status quo.
Born and raised in Timmins, Ontario, Pablo is best known for his recent hit “Flowers Need Rain” with Banx & Ranx which achieved triple Platinum Status.
With much more to come in 2023, Preston is ready to launch new music as the JUNO Awards’ 2023 Breakthrough Artist of the Year.
Tacos are notorious for being crunchy, cheesy, spicy and most of all, messy.
Last year, Taco Bell Canada unveiled its Beautiful Mess campaign, created by Denstu Creative, to celebrate this mess and encourage Canadians to embrace what makes them unapologetically themselves.
For more information on Taco Bell Canada and Beautiful Mess, please visit www.tacobell.ca.
For more information on Preston Pablo and to listen to his latest singles, please visit www.prestonpablo.com.