Silk is excited to introduce the Silk Almondmilk Tiny Kitchen Concerts, highlighting intimate, acoustic performances from the next generation of up-and-coming artists – Daniel Seavey, Brittney Spencer, JORDY, and Ogi – while they showcase their favorite ways to enjoy their breakfast with Silk Almondmilk.
Silk has been in tune with consumers’ great taste in milk and music for years – having previously created new lyrics to a famous Daft Punk song with their Milk of the Land campaign.
Now, these concerts will draw on cultural inspiration to celebrate the next generation of milk drinkers, giving plant-based beverages the stage they deserve.
You can tune into the Silk YouTube, TikTok, and Instagram channels and each artist’s TikTok channel to enjoy the Silk Almondmilk Tiny Kitchen Concerts.
Fans can join in on the fun by showing us how they remix their favorite breakfast recipes with Silk Almondmilk on TikTok or Instagram for a chance to win Silk Almondmilk for the year and a 12-month membership to your favorite music streaming platform.
Silk knows that many people are skeptical of plant-based options and recognizes that consumers are looking for great-tasting food and beverages to incorporate into their daily routines.
Specifically, Millennials and Gen Z are adding more plant-based foods and beverages to their lifestyles every day.
As the No. 1 plant-based brand, Silk needs to provide the next generation with the great-tasting products they’re looking for.
Almond milk continues to be the first product consumers purchase when incorporating more plant-based options into their lifestyles, despite the variety of beverages available on shelves.
Silk Almondmilk is available in a variety of flavors, including Original, Vanilla, and Chocolate, as well as Unsweet, Extra Creamy, and Organic options.
Find them at retailers nationwide including Walmart, Kroger, Albertson’s, Safeway, Target, and more.
For more information on where to buy, visit the store locator at Silk.com.
Consumers can learn more about the Silk Almondmilk Tiny Kitchen Concerts by visiting @LoveMySilk on TikTok, The Silk Channel on YouTube, and @Silk on Instagram.