The Sephora Savings Event returns October 31 with discounts for Beauty Insider members both online and in stores using code EVERYTHING. The sale runs through November 10, offering tiered access based on membership level.
Sephora Fall Sale 2025 dates
- Rouge members (those who spend $1,000 or more annually) receive 20% off their entire purchase from October 31 – November 10. Rouge members can also share a one-time 20% discount with a friend from October 31 – November 3.
- VIB members (those who spend $350 or more annually) receive 15% off between November 4 – 10.
- Insider members, who join the program for free, receive 10% off during the same November 4 – 10.
From October 31 – November 10, all Beauty Insider members can access 30% off Sephora Collection merchandise. The 30% discount applies only to Sephora Collection items and cannot be combined with the EVERYTHING code or any other promotional offers.
How many times can I use the code?
No minimum purchase required. Unlimited use in store or online.
Where is the offer valid?
Offer only valid on purchases made (if open) in:
- Sephora stores in the US and Canada
- Sephora at Kohl’s
- Online at sephora.com, sephora.ca, and kohls.com
- Instacart and DoorDash
Present the coupon in-store or enter the code online. Orders for Buy Online, Pick Up In Store must be placed before the end date to qualify.
Limitations
- 2 Dyson items per SKU per transaction
- 3 Shark Beauty items per SKU per transaction
- 3 The Ordinary items per SKU per transaction
- 3 Nutrafol items per SKU per transaction
Non-eligible items
- Not valid on Sephora Collection (except for the separate 30% offer), MAC VIVA GLAM, in-store services, previous purchases, gift cards, packaging, shipping, taxes, or Same-Day Unlimited subscriptions.
- Cannot be combined with other offers, Beauty Insider Cash, Rouge Rewards, or rewards (except Credit Card Rewards).
Free Shipping
- Beauty Insider members receive free standard 1–3 day shipping on all US and Canada orders (no minimum).
- Guest checkout orders qualify for free shipping with a $50 minimum purchase.
- Shipping offer excludes international orders and kohls.com purchases.
- Benefit is nontransferable and can change at any time.
What time of the day does Sephora sale start?
Sephora sales typically go by Pacific Time.
For Sephora Sale VIB Fall 2025, it would go live online starting at midnight October 31, 2025 Pacific Time and at around 10 am when the stores open.
What time of the day does Sephora sale end?
The sale ends at 11:59 PM on Pacific Time for the designated time periods.
Is Dyson included in the Sephora Sale?
There is limitation of two Dyson items per SKU per transaction.
Sephora Beauty Insider levels
- ROUGE: Spend $1,000 per year
- VIB: Spend $350 per year
- INSIDER: FREE
What should I buy at Sephora during the sale?
Restock on faves
It’s a good time to review your skincare routine and use the Fall sale to stock up on products that you are using regularly.
Splurge (at a discount)
Have you been eyeing some luxury skincare or makeup products but haven’t made the move to spend that much money? Well, now’s a good time to reconsider especially with a discount.
Don’t forget the minis
Now that samples are not being offered in store you might consider buying a mini version of the product before committing to the full version.
Sephora sale tips
Do your research
If you’re not too sure about a product, do your research ahead of time.
Check out the reviews and ratings on Sephora or feel free to connect with a Beauty Advisor in store for advice.
Prepare your wish-list
Some items do tend to sell out so it’s best to prepare your wish list ahead of item.
The products might not get restocked in item before the sale event ends.
Avoid Line-Ups
I have personally witnessed very long checkout lineups in store at Sephora during their seasonal sales.
If you’re not into lining up, consider buying online or visiting the store during non-busy times like weekdays daytimes or when the store opens in the morning.
Happy shopping!
