New York City’s heritage German butcher shop and gourmet charcuterie brand Schaller & Weber makes its first foray into the shelf-stable, grab-and-go snacking category with a focus on innovative flavors and unique collaborations.
The range of three distinctive salami sticks embodies their longstanding tradition of quality and craftsmanship while offering a contemporary twist, ensuring that Schaller & Weber’s beloved flavors can be enjoyed by even more people, no matter where life takes them.
Since 1937, Schaller & Weber has produced traditional German-style Landjäger salami sticks, enjoyed by generations during outdoor adventures.
Seeking to make their classic recipe more accessible, they aimed to create a line of convenient, affordable grab-and-go products.
Building on their history of successful collaborations in sausages and charcuterie, they explored diverse flavors by partnering with like-minded New York-based brands, committed to crafting exceptional products.
Incorporating the unique ingredients from these partners into their time-honored salami recipes, they’ve crafted an innovative line of snack sticks that honor their Landjäger tradition while introducing an exciting new array of flavors.
Each crafted from humanely raised, antibiotic-free, vegetarian-fed pork and free of artificial ingredients, these mouth-watering salami are perfect for on-the-go enjoyment or infusing charcuterie boards with a sweet and smoky flair, this delightful offering brings the comforting flavors of a leisurely breakfast to your busy lifestyle.
The Mike’s Hot Honey salami stick expertly melds the Schaller & Weber salami with the sweet heat of the signature Mike’s Hot Honey to create the perfect balance of sweet and spicy.
Hudson Whiskey’s “Do The Rye Thing” stick seamlessly infuses salami with the bold essence of Hudson Whiskey’s premium rye, capturing the rich, spicy notes of rye whiskey for a robust flavor experience.
The Crown Maple salami stick masterfully blends the rich salami flavors with the natural sweetness of maple syrup enhanced by an undertone of hickory smoke.
The Schaller & Weber collaborative salami sticks will be available May 1 online at schallerweber.com and at their Yorkville store at 654 2nd Ave, New York, as well as through the following launch partners: Central Market, Texas; Berkeley Bowl and Oliver’s Market, Bay Area; Bristol Farms, The Meat Place and Butchery, SoCal; Corti Bros., Sacramento; Harmon’s, Utah; Roche Bros., New England; Adams Fairacre Farms, Hudson Valley NY; Meat & Flowers, The Catskills NY; Zabar’s and Tin Building, NYC.