Natural Grocers, the leading family-operated organic and natural grocery retailer in the U.S., is pleased to announce the upcoming opening of its new store in Gunnison, CO on Wednesday, January 31, 2024.
Located at 1000 N. Main St., this will be Natural Grocers’ 46th store within the state of Colorado. Community members are invited to celebrate the big day with a Grand Opening event including giveaways, spectacular savings, a prize wheel, samples and much more.
Natural Grocers’ good4u Crew will kick off the festivities at 8:15 AM with a $2,500 donation presentation to the Gunnison Country Food Pantry—its local food bank partner, followed by an official ribbon-cutting ceremony with the store manager and additional community leaders. Doors will open at 8:27 AM with exciting giveaways, sales and samples within a friendly atmosphere.

Grand Opening Events – Freebies, Discounts & Sweepstakes
Grand Opening festivities at the new Gunnison location start on January 31 and will include:
- Jan. 31: Mystery Gift Cards for First 150 Customers – The first 150 customers in line will receive a mystery Natural Grocers gift card (with varying amounts between $5 – $500)!
- Jan. 31: Free Natural Grocers Hand-Crafted Poncho – The first 250 shoppers will receive a hand-crafted Natural Grocers Ecuadorian poncho made of alpaca wool. Each item is uniquely woven and is the result of a special collaboration Natural Grocers has with a group of indigenous artisans in Peguche, Ecuador.
- Jan. 31: Prize Wheel – Customers can spin the Natural Grocers prize wheel from noon to 5 PM for a chance to win fun prizes.
- Jan. 31 – Feb. 29: Up to 50% Off – Premium-quality products from every department will be available at special Grand Opening discounts, including 100% USDA Certified Organic bagged mandarins ($4.59/2 lb bag), bacon and bacon alternatives ($2.99/package), Natural Grocers® Brand Organic Cheese shreds and slices ($2.99/each) and Natural Grocers Brand Bulk Organic Raisins (.99¢/lb).
- Jan. 31 – Feb. 14: Grand Opening Sweepstakes – Customers will have the chance to win fabulous prizes, such as an Aventon e-bike, a $500 Natural Grocers gift card and more. Entry forms will be available at the store.

{N}Power Membership
For even more savings, customers can join {N}power, Natural Grocers’ free rewards program for exclusive discounts, digital coupons, rewards benefits, and other members-only features.
- Jan. 31 – Feb. 29: {N}power members will receive exclusive pricing on items such as Dr. Bronner’s Liquid Soaps ($11.99/32 oz), Natural Grocers Brand Organic Olive Oil ($5.99/16.9 oz), USDA Certified Organic avocados (.99¢ each), and Kerrygold Pure Irish Butters ($3.99/8 oz).
To join {N}power, visit www.naturalgrocers.com/npower.
The Natural Grocers’ Experience
Serving communities with a wide range of natural and organic options since 1955, Natural Grocers will support the Gunnison area with world-class customer service from its knowledgeable and friendly good4u Crew, healthy recipes for all diets and high product standards. Customers will enjoy access to fresh, 100% USDA certified organic produce, high-quality organic and natural groceries, 100% free-range eggs, 100% pasture-based dairy, 100% non-GMO prepackaged bulk goods, dietary supplements, body care, and household essentials at an Always Affordable Price℠. Natural Grocers also prioritizes humanely sourced and sustainably raised meats.
Store Features
The company, ever-conscious of its environmental impact, has repurposed the existing space using sustainable building features and energy-saving innovations, such as non-toxic building materials and 100% LED lighting. The store will feature a contemporary layout for an efficient, yet friendly checkout experience.
Gunnison Country Food Pantry Partnership
Natural Grocers will partner with the Gunnison Country Food Pantry (GCFP) for its “Bring Your Own Bag Program” to serve people in Gunnison facing hunger. Each time a customer brings their own shopping bag, Natural Grocers will donate five cents per shopping trip to this organization.
