Mars Easter line-up includes a limited-edition flavor, M&M’S White Chocolate Marshmallow Crispy Treat, alongside beloved seasonal classics from SKITTLES, STARBURST, DOVE and M&M’S.
During the Easter season alone, consumers spend roughly $3 billion on candy – the top purchase for shoppers prepping for the season.
And Mars has three of the top ten-selling Easter brands in the category.
M&M’S White Chocolate Marshmallow Crispy Treat Brings Ultimate Springtime Sweetness
NEW! M&M’S White Chocolate Marshmallow Crispy Treat is a delightful twist inspired by the popular rice crisp desserts.
The new flavor features a sweet and crunchy rice crisp center coated with rich white chocolate in festive, pastel-colored candy shells, which can serve as a decorative topper to classic marshmallow crispy squares, the standalone star of a seasonal candy dish, or as new and exciting Easter basket fillers.
M&M’S White Chocolate Marshmallow Crispy Treat is available at retailers nationwide throughout the season.
Enhance the Easter Basket and Table Setting with Mars’ Easter Classics
Mars’ fan-favorite Easter offerings:
- DOVE Milk Chocolate and Dark Chocolate Bunnies & Egg shapes
- SKITTLES Jellybeans and STARBURST Original Jellybeans
- M&M’S Minis Milk Chocolate Candy Easter Tubes and M&M’S Milk Chocolate Easter Canes
- M&M’S Pastel Milk Chocolate and Peanut Candies
While Mars continues to fill shoppers’ Easter baskets with festive treats, the company will also support the communities in which it works and operates.
This Easter season, Mars factories across the country will be donating candy to local organizations to support celebrations and spread joy to all those taking part in the fun.
For more information on this year’s seasonal and new limited-edition Easter offerings from Mars, visit mms.com, dovechocolate.com, skittles.com, and starburst.com.