For the first time in nearly a decade, Kentucky Fried Chicken is bringing back a menu item with a cult following like none other, the KFC Double Down Sandwich.
The KFC Double Down drops at KFC restaurants nationwide in the US on Monday, March 6 for only four weeks!
What’s in a KFC Double Down?
The iconic bun-less sandwich features two of KFC’s Extra Crispy, 100 percent white meat filets, two slices of cheese, and two pieces of crispy, hickory-smoked bacon, with either the Colonel’s real mayo or spicy sauce.
KFC originally debuted the Double Down in 2010, selling more than 10 million sandwiches in the first month, and due to much hype and fanfare, the brand brought it back in April 2014.
For those who aren’t so sure about embracing the “no bun” life, KFC is also introducing a new, premium Bacon & Cheese Chicken Sandwich – a double-breaded, Extra Crispy, 100 percent white meat filet, a slice of cheese, two pieces of hickory-smoked bacon, the Colonel’s real mayo and pickles on a freshly-toasted brioche bun.
The new Bacon & Cheese Chicken Sandwich will also be available at KFC starting March 6 for a limited time only.
For years, the fried chicken chain has been listening to fans clamoring for the return of the Double Down, making their voices heard via passionate petitions and across social media, and KFC is answering the call.
Preorders available
On Sunday, March 5, KFC will host a Double Down Drop, allowing select fans early access to get a first taste one day before the rest of the country.
Signups via www.kfcdoubledowndrop.com will open on March 2. Double Down enthusiasts will need to act fast because the pre-order is only available on a first-come, first-served basis to the first 2,014 consumers – a nod to when the Double Down was last offered on KFC U.S. menus.*
In addition to the Double Down Drop, KFC is also rewarding a select group of eager Double Down superfans with custom merch to don while they’re enjoying that long-awaited Double Down.
Enjoy the Double Down on its own, or as a combo meal with an order of Secret Recipe Fries and a medium drink. Guests can order the Double Down in restaurants and online using Quick Pick-Up, through the KFC app, or KFC.com.
After placing a digital order for Quick Pick-Up, guests can head to the restaurant, park in the dedicated parking spots, and run inside to grab their hot and fresh Double Down waiting for them on KFC’s Quick Pick-Up shelf.
The advertising creative celebrating the return of the Double Down features an unforgettable spin on musical trio Major Lazer’s hit song “Bubble Butt,” bringing items to life unexpectedly and resulting in an extra, over-the-top experience like the Double Down Sandwich itself.
*For a limited time at participating locations, while supplies last. Prices may vary. Open to legal residents of 50 US/DC, who are 18 years of age or older. Begins 9:00am ET on March 2, 2023; ends 11:59pm ET on March 4, 2023 or when 2,014 participants are confirmed. Void where prohibited. For Terms and Conditions, visit www.kfcdoubledowndrop.com. Online ordering available at participating locations only. Lobby hours vary.