Hard Rock International announced a promotional partnership with Lionsgate, the movie and television studio behind the legendary thriller franchise John Wick, to celebrate the fourth installment in the series: John Wick: Chapter 4.
Hard Rock International and Lionsgate are bringing elements of John Wick’s world to life to give fans the opportunity to “Live like Wick.”
SUIT UP John Wick Suitstakes
John Wick isn’t just known for being an infamous assassin – his fashion has become a global statement and conversation piece. Now through March 31, Hard Rock Hotels & Casinos are giving one lucky fan the chance to “suit up” like John Wick himself with a custom-tailored suit from the film’s award-winning costume designer, Paco Delgado. The lucky fan will also get the chance to enjoy an exclusive stay and experience at Hard Rock Hotel’s legendary Rock Star Suite in New York City. For more information and full rules, check out www.hardrockhotels.com/JW4suitstakes.
No Business Allowed: Culinary & Cocktail Experiences
Beginning March 15, select Hard Rock properties are giving fans a taste of the luxurious Continental Hotel with exclusive culinary and beverage offerings that lean into the travel themes, cocktails, and cuisine featured in the John Wick franchise.
Available March 15 through April 30, participating Hard Rock Hotels and Hard Rock Casinos High Table menus will highlight a fusion of American and Japanese offerings and a variety of playful “killer cocktails” featuring rye, gin, absinthe, bourbon, vodka, and mezcal drinks that are sure to delight even the most discerning imbiber.
Cuisine features are also inspired by The Continental Hotel New York and The Continental Hotel Osaka, including dishes like Oysters Wick, Dry Aged Bone-in NY Strip, and “Three Men, One Pencil” Chicken Satay. Offerings will vary by location. At select locations, fans will also be able to enjoy a simple pour of Blanton’s Bourbon over ice with an embedded JW gold coin.
Hard Rock Cafes will also have their own limited-time offerings spanning across food and beverage, such as a Wagyu-Yaga Burger and two inner Baba inspired bourbon-infused cocktails: “Vengeance on The Rocks” and the “No Business-Espresso Martini.” These offerings will be available at all Hard Rock Cafe locations in North America and select Hard Rock Cafes in Europe from March 15 – April 30.
JOHN WICK: CHAPTER 4 – The Continental Experience
John Wick fans new and old are invited to a high-stakes immersive experience set inside the infamous Continental Hotel at the Hard Rock Hotel New York and Hard Rock Cafe Hollywood Blvd in Los Angeles.
In this gamified experience, guests must use their street smarts and cunning tactics to help John Wick fight for his freedom. Only by passing an array of immersive tests, including a Sake Tasting Roulette, a prophetic Tarot reading, and a hunt for hidden messages in Wick’s weaponry, all while tracking down a deadly assassin, will they make it out successfully. If they do, they might just make a permanent ally out of John Wick himself. And if they fail… well, they can always order a delicious consolatory cocktail at the bar.
The immersive experience is open to the public at the Hard Rock Hotel New York’s stunning RT60 bar March 16 – 20 and will transport guests into the John Wick: Chapter 4 universe. Guests can indulge in curated tastings and interact with memorabilia wielded by John Wick himself, while discovering what kind of assassin they truly are.
The experience will then relaunch in Los Angeles at Hard Rock Cafe Hollywood Blvd March 21 – 25.
Complimentary reservations open for booking a week prior to launch can be made online HERE for New York and HERE for Los Angeles.
For more on the Hard Rock International and Lionsgate’s John Wick: Chapter 4 experiences, check out @hardrockhotels @hardrockcafe and @officialhardrock on Instagram and TikTok.
More information on this partnership can be found here.