7-Eleven, Inc. announced a call for innovative and emerging brands to apply to the retailer’s annual Brands with Heart showcase.
The program, now in its fifth year, is designed to give brands the opportunity to enter a new retail channel with the chance to see their products on the shelves of 7-Eleven, Speedway, and Stripes stores across the US.
Applications are now live at 7-Emerging.com and will remain open through the end of July.
7-Eleven is always on the hunt for up-and-coming, exciting new products that enhance the customer experience and complement its iconic food and beverages like Slurpee drinks, Big Bite hot dogs, pizza and more.
Through the Brands with Heart program, up-and-coming brands can make their case on why their product deserves a spot on shelves of all 7-Eleven’s banners, including 7-Eleven, Speedway and Stripes stores.
The retailer is looking for items across all categories that meet the needs of its on-the-go customers – including snacks, beverages, alcoholic beverages, and ‘better-for-you’ products.
Whether a product is ready to hit the shelves or still in the development stages, they encourage all emerging brands to apply.
Submissions will be reviewed throughout the month of August. Standout products will be invited to attend the Brands with Heart showcase in Irving, TX November 1- 3 where they will present to company employees and meet with merchandising teams for coaching and mentoring.
Following the showcase, select brands will be invited to participate in an in-store test at select 7-Eleven, Speedway, and Stripes stores across the U.S.
To apply, visit 7-Emerging.com. Submissions close July 31.