ShineWater, the only ready-to-drink beverage on the market that provides 100% of your daily dose of Vitamin D, has partnered with DreamWorks Animation for the new chapter in the blockbuster musical franchise, Trolls Band Together (in theaters Nov. 17).
ShineWater is the only beverage brand to partner with DreamWorks Animation for the launch of the film and the limited-edition cans will feature the brand’s newest flavor, Tropical Lemonade, along with ShineWater’s full lineup of beloved flavors, and reflect fan-favorite characters from the film.
The partnership will also feature limited-edition packaging for the brand’s pouch format, which is the only nutrient-enhanced water available in kids’ pouch size.
ShineWater will debut the limited-edition “Trolls Band Together” cans and pouch packaging this fall ahead of the film’s Nov. 17 release.
The National promotion will also include custom- branded shippers and POS at ShineWater’s participating retail accounts, consumer sweepstakes, digital billboards in top markets, a social, digital and influencer campaign, all designed to promote the collaboration between the film and ShineWater.
The partnership features a brand new ShineWater flavor, Tropical Lemonade which boasts bold notes of lemon and guava.
Staying in line with ShineWater’s robust lineup of fruit-forward flavors, Tropical Lemonade is made with all-natural ingredients, zero sugar, and electrolytes, while providing a daily dose of Vitamin D.
Fan-favorite flavors Mixed Berry Acai, Fruit Punch, Peach Mango, Watermelon Blackberry, Coconut Lime and Strawberry Lemon will also be available in the limited edition can format.
Through this partnership, ShineWater pouches will be distributed in limited-edition packaging, which will also feature characters from Trolls Band Together.
Its line of pouches helps each member of a family, no matter the age, boost Vitamin D intake to decrease the chance of deficiency.
The limited-edition cans and Trolls-themed pouches will be available for consumer purchase this fall.
Follow the brand online at shinewater.com and find limited edition packaging available this fall at select retailers nationwide.